ADVERTISE WITH US
The readership of Sceats Coal Report eclipsed the readership of the incumbent coal trade newsletters combined from the first edition.
From an advertiser’s perspective, advertising in a zero-cost publication is a great idea for several reasons:
WIDE REACH:
Zero-cost publications often have larger readerships, providing advertisers with access to a broader audience. This increased reach can enhance brand visibility and exposure to potential customers.
COST-EFFECTIVE:
Compared to traditional advertising channels, such as print or television, advertising in a zero-cost publication can be more cost-effective. Advertisers can reach a sizable audience without incurring the high costs associated with other forms of advertising.
BRAND ASSOCIATION:
By advertising in a reputable zero-cost publication, advertisers can benefit from positive brand association. Readers may perceive advertisers as supportive of providing free, valuable content, enhancing brand trust and credibility.
TARGETED ADVERTISING:
Many zero-cost publications cater to specific niche audiences or demographics. Advertisers can leverage this targeted approach to reach their ideal customer base more effectively, maximizing the return on their advertising investment.
ENGAGED AUDIENCE:
Readers of zero-cost publications are often highly engaged with the content, as they have actively chosen to access it. This heightened engagement can translate into more effective advertising, as readers are more receptive to messaging and promotions.
ADVERTISING COSTS:
Advertising in SCR could not be easier or more transparent. An A4 advert costs £400 per issue, any fraction of that is charged pro-rata. We are going to limit the ratio of adverts to analysis and price data, and because SCR will contain zero “filler” text, advertising space in each edition will be limited. And before anyone asks our behemoth of a database WILL ONLY be used to SCR and WILL NOT be used to send separate advertising.
Advertise With Us
Sceats Coal Report Ltd
London
12 Old Bond Street, Mayfair, London, W1S 4PW
Singapore
60 Paya Lebar Road, #07-54 Paya Lebar Square
Singapore 409051
